Instagram has the power to grow your brand and bring in sales.  

But right now, it feels unpredictable, overwhelming, and honestly... exhausting.

Maybe it’s like this:


🤚 You’re determined to post, but the second you open Instagram - boom - your mind goes blank

😵‍💫 Before you know it, you're lost in the scroll and you catch yourself 30 minutes later, watching a spiraling squirrel in someone’s garden.  

🤯 Meanwhile, your post? Still stuck in your head, unwritten and unposted. Defeated, you close the app.

Or maybe, you’re already showing up on Instagram:


💅 You’re posting Reels because you know they are the best post type to attract new people into your account. You know IG inside out. Heck, maybe you’ve even crossed the 100K followers mark.

💰 From the outside, it looks like you’re crushing it. People assume you’re filthy rich.

🤐 But behind the scenes? Your inbox is silent.
Your sales? Unpredictable at best.
Your efforts? Not showing up where it matters… your bank account.

🙄 You’re tired and annoyed because let’s be honest - what’s the point of the effort if it’s not building your business and changing your life?

Either way, it feels like you're doing *a lot*… and getting very little in return.  

You’re not alone. I've experienced both situations and almost threw in the towel with Instagram.

Let me tell you a story👇

Three years ago, I was teaching Finnish language and culture courses online as a side hustle.

My students loved my courses, but I wasn’t making enough money to run my business from home full-time which was my dream.

I was struggling to get new clients and after months of trying, I started to wonder:

🚫 Maybe I’m not creative enough.

🚫 Maybe my niche is too small.

🚫 Maybe Instagram just doesn’t work for me.

But then I realized… the problem wasn’t Instagram. It was my strategy.

I spent hours making Reels that actually sabotaged my sales and my audience growth.

So, I designed a simple, repeatable strategy for Reels. What happened blew my mind: 

🚀In 2022, I made my first 100,000 € with my online products

🚀In 2023, Her Finland became my full-time focus, my mission, and my livelihood

🚀In 2025, my husband left his job and now we get to do life and business together! 

Now, Her Finland has 210,000+ followers and 19,000+ happy students. Because of Reels, my business keeps growing - even while I focus on the things that matter most to me.

I never want you to feel stuck, invisible, or frustrated like I did. 

Which is exactly why I created Grow with Reels 💥

From what to say in your Reel, how to say it, how to film it, how to quickly make it on Instagram (no other tools needed) to how to batch and schedule Reels to how to automate the process when people ask to buy... this program has it all.

No more guessing what to post, spending hours creating content, or feeling invisible on Instagram!

Here’s what you get when you join Grow with Reels: 

Instant, lifetime access to my PowerPlay Content Formula, built on buyer psychology so you stop wasting time on Reels that don’t sell.



Fleet of Reels - 100 powerful Reel hooks you can use right away - they speak to your ideal client, calm their doubts, and encourage them to take action.  


Save time and use these hooks to move people closer to working with you while adding personality and depth to your Instagram feed.



My Viral Reel Recipe that has generated over 35 viral (1M+) Reels on my clients and my Instagram accounts



While Grow with Reels gives you everything you need to master Reels, my job as your coach is to set you up for real success.

Because here’s the truth: This isn’t just about posting more Reels.  

It’s about building a business based on your values, where your content brings clarity, builds trust, and helps you make steady sales - without burning yourself out.

That’s what Grow with Reels is designed to do.

This is why, when you enroll in this program today, I’m giving you 3 exclusive bonuses to make Instagram growth effortless!

📌 The Follow-worthy Instagram Profile Masterclass (Value 80€)

You’ll know exactly what to write on your profile to convert Reel viewers into followers.

📌 The "Tech to Connect" Library (Value 150€)


All the technical tutorials you need - by Varpu and her team - so that you’ll create your Reels and automations fast and without the overwhelm, even as a total beginner. 

📌 Bonus Q&A
(Value 400€)


This is a self-paced program with the special opportunity to ask all your Instagram/content creation questions from Varpu on June 26th, 2 pm Finnish time. The replay will be added to the course platform.

That’s an ADDITIONAL 630€ in bonuses that you’ll get access to for FREE!

Get Instant Access to the Strategy

What my course graduates say:

"From 0 to 60K+ Followers & Dream Collaborations!"


"Following Varpu’s Instagram strategy blew my expectations out of the water! In just 30 days, I grew my account to 14K followers


It’s hard to guarantee results in a certain amount of time, but I know for a fact if you trust the process & do what Varpu says you will grow your account & business opportunities.


Today, I have over 60K followers and have worked with dream clients thanks to the hard work I put in with Varpu’s guidance. Her strategy is gold!"


Jade Ventoniemi, Creator & Marketer @jaja.ciao

"Fully Booked after Working with Varpu!"


"Working with Varpu on our Instagram strategy has been a game-changer!


When we consulted her in May 2024, we had 3,570 followers. By October, we skyrocketed to 11,800, surpassing all our expectations. 


Not only has our follower count exploded, but we sold out an entire season. Varpu’s expertise was exactly what we needed!" 


Pinja Yrjölä, Marketing Manager @haasimirrorhouses

"From Stagnant to Explosive Reach – 2000% Growth!"

"I had been somewhat active on Instagram for ages but wasn’t seeing results. That all changed with Varpu!


Her expert guidance made everything crystal clear, and the results speak for themselves. Our reach has already skyrocketed by 2000%, and we’re signing on a lot more clients into our program! 


If you want to get sales on Instagram, Varpu is your go-to!" 


Christiane Meulengracht, Business Mentor @bedstmedvilje.dk

This is not your basic Instagram growth course, where you pick hashtags for your posts, engage with bigger Instagram accounts, or create quote Reels.

This proven step-by-step reel strategy will attract your ideal clients while minimizing the time you spend on content creation. 

Turn Your Reels into a Growth Machine!

What my course graduates say:

"My Posts Are Bringing in Customers Daily!"

So many people are talking about my account! I'm gaining new customers every day! Someone already came in today to buy some bee crystals because of my post this morning!🔥


Shonna, Wellness Retail Business owner @thecountryway1974

"I Used to Pay for Ads—Now I Get Visibility, Followers, and Customers for Free!"

I used to rely on paid ads to get even some small visibility on Instagram, but with this course, I’ve multiplied my reach, gained more followers, and attracted new customers - all for free!


Mervi Pakola, Horse Handling Coach & Entrepreneur, @mervipakolahevosakatemia

"Tens of Thousands of New Followers & Multiple Viral Reels - In Just 2 Months!"

Implementing Varpu's Viral Reel Recipe blew my Instagram up in 2 months.


I have gained tens of thousands of new followers since and have multiple viral Reels on my account.
All I had to do was follow the steps!


Satu Lappalainen, Designer and Property Investor @satumainen_hirsitalo

Start Growing on Instagram Today!

THE MOST POPULAR QUESTIONS ANSWERED:


1. Do I need to talk or show myself in the Reels?

No, you don’t need to talk! I’ll show you a proven strategy that works without speaking in your videos.

Depending on your niche, you may not need to show yourself at all, or you can use a silhouette instead of your face. 

If you’re a consultant or coach, showing your face is recommended and I’ll teach you how to do it in a way that feels comfortable.

2. How much time does it take to learn the strategy and make a Reel using your strategy?

With my content creation process, 1 Reel will take 20 minutes to create - even for a total beginner.

And once you master my Reel strategy, you can create a Reel that makes sales in under 10 minutes!

Learning the strategy will take approximately 4 hours of your time.

3. Who is this for? 

This is for anyone who wants to grow a business on Instagram - without losing themselves in the process.

Whether you’re just starting or already posting Reels, this program helps you build an intentional strategy that grows your visibility *and* your income.

It’s especially for you if you value clarity over chaos, and would love to have a repeatable, low-stress system that truly works.

This Reel strategy works for all niches and industries.

A beginner? Yes, this program is absolutely for you. I teach you my proven method right from scratch (technical tutorials and Instagram features explained, too🧡)

A more seasoned Instagram user? If you are more experienced on Instagram, this 100% for you and you will dive straight into mastering the strategy.

4. How long do I have access? 

 Lifetime access with a one-time payment.

5. How is this program different from free videos and articles? 

While the above resources may help you find relevant pieces for your Instagram strategy, they don't provide the fastest path to results.

Furthermore, I'm not your typical "coach of coaches" as I have my own multi-six-figure end-consumer business (Her Finland).

My mentees are personal brands, consultants, coaches, travel and product businesses and they have all successfully used this framework to attract new clients.

What my clients have achieved:

🥂 Made 80K€ in 6 months 


🥂 Gone viral with over 4M+ Reel within 3 months of starting


🥂 Grown from 3K followers to 60 000+ followers in less than a year

Take a look at the results of the course graduates:










Tired of chasing the algorithm and second-guessing your every post?  

Grow with Reels gives you a repeatable strategy to attract ideal followers, build trust, and make sales - without spending hours glued to your phone.


✅ Make posting simple and fast  

✅ Get discovered by your ideal clients daily with Reels  

✅ Simple, beginner-friendly system (no tools needed)  

✅ Includes 100+ ready-to-use hooks, step-by-step tutorials, and the proven, viral Reel recipe  

✅ Plus bonuses to optimize your profile, streamline tech, and get coaching support


You don’t need to burn out or reinvent the wheel.  

You just need a smart, repeatable system that makes Reels doable!

Start Growing on Instagram Today!

⭐️⭐️⭐️⭐️⭐️ 19,000+ happy students
🇫🇮 Made in Finland and by a Finnish MSc.

💙 One-time purchase. All purchases are non-refundable or exchangeable. There’s a strict no refund policy. By purchasing you understand this policy and agree to it. 

💳 Payment Methods: Visa, MasterCard, American Express, Discover, Paypal, Google Pay, Apple Pay

📩 Got a question? Contact: [email protected]

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