You know Instagram has the power to grow your brand… but right now, it feels like a mystery.

Maybe it’s like this…


🤚 You’re determined to post, but the second you open Instagram - boom - your mind goes blank

😵‍💫 Before you know it, you're lost in the scroll and you catch yourself 30 minutes later, watching a spiraling squirrel in someone’s garden.  

🤯 Meanwhile, your post? Still stuck in your head, unwritten and unposted. Defeated, you close the app.

Or maybe, you’re already showing up on Instagram… 


💅 You’re posting Reels because you know they are the best post type to attract new people into your account. You know IG inside out. Heck, maybe you’ve even crossed the 100K followers mark.

💰 From the outside, it looks like you’re crushing it. People assume you’re filthy rich.

🤐 But behind the scenes? Your inbox is silent.
Your sales? Unpredictable at best.
Your efforts? Not showing up where it matters… your bank account.

🙄 You’re tired and annoyed because let’s be honest - what’s the point of the effort if it’s not building your business and changing your life?

Look, I’ve been there, and almost threw in the towel with Instagram.

Let me tell you a story👇

Three years ago, I was teaching Finnish language and culture courses online as a side hustle.

My students loved my courses, but I wasn’t making enough money to run my business from home full-time which was my dream.

I was struggling to get new clients and after months of trying, I started to wonder:

🚫 Maybe I’m not creative enough.

🚫 Maybe my niche is too small.

🚫 Maybe Instagram just doesn’t work for me.

But then I realized… the problem wasn’t Instagram. It was my strategy.

I was making Reels that actually sabotaged my sales and my audience growth.

So, I designed a simple, repeatable strategy for Reels. What happened blew my mind: 

🚀In 2022, I made my first 100,000 € with my online products

🚀In 2023, I gained 100,000+ followers in five months

🚀In 2024, my Reels reached 25 million people on Instagram - all for free 

Now, Her Finland has over 200,000 engaged Instagram followers and 19,000+ happy students. And I run a business I love - right from upstairs in my home.

I never want you to feel stuck, invisible, or frustrated like I did. 

Which is exactly why I created Grow with Reels 💥

From what to say in your Reel, how to say it, how to film it, how to quickly make it on Instagram (no other tools needed) to how to batch and schedule Reels to how to automate the process when people ask to buy... this program has it all.

No more guessing what to post, spending hours creating content, or feeling invisible on Instagram!

Here’s what you get when you join Grow with Reels: 

Lifetime, instant access to my signature PowerPlay Content Formula so that you won't waste another second on Instagram


Fleet of Reels - 100 powerful Reel hooks to reframe your ideal clients' beliefs, handle objections, position your offer as the solution, showcase your authenticity, and add more personality to your feed


My Viral Reel Recipe that has generated over 30 viral (1M+) Reels on my clients and my Instagram accounts


While Grow with Reels gives you everything you need to master Reels, my job as your coach is to set you up for real success.


Because let’s be real — this isn’t just about making Reels. It’s about building a brand that attracts and people want to buy from — without spending hours glued to your phone.


That’s why, when you enroll in Grow with Reels today, I’m giving you 3 exclusive bonuses to make Instagram growth effortless!

📌 The Follow-worthy Instagram Profile Masterclass (Value 80€)

You’ll know exactly what to write on your profile to convert Reel viewers into followers.

📌 The "Tech to Connect" Library (Value 150€)


All the technical tutorials you need - by Varpu and her team - so that you’ll create your Reels and automations fast and without the overwhelm, even as a total beginner. 

📌 Bonus Q&A
(Value 400€)


This is a self-paced program with the special opportunity to ask all your Instagram/content creation questions from Varpu on May 20th, 2 pm Finnish time. The replay will be added to the course platform.


That’s an ADDITIONAL 630€ in bonuses that you’ll get access to for FREE!

What my course graduates say:

"From 0 to 60K+ Followers & Dream Collaborations!"


"Following Varpu’s Instagram strategy blew my expectations out of the water! In just 30 days, I grew my account to 14K followers


It’s hard to guarantee results in a certain amount of time, but I know for a fact if you trust the process & do what Varpu says you will grow your account & business opportunities.


Today, I have over 60K followers and have worked with dream clients thanks to the hard work I put in with Varpu’s guidance. Her strategy is gold!"


Jade Ventoniemi, Creator & Marketer @jaja.ciao

"Fully Booked after Working with Varpu!"


"Working with Varpu on our Instagram strategy has been a game-changer!


When we consulted her in May 2024, we had 3,570 followers. By October, we skyrocketed to 11,800, surpassing all our expectations. 


Not only has our follower count exploded, but we sold out an entire season. Varpu’s expertise was exactly what we needed!" 


Pinja Yrjölä, Marketing Manager @haasimirrorhouses

"From Stagnant to Explosive Reach – 2000% Growth!"

"I had been somewhat active on Instagram for ages but wasn’t seeing results. That all changed with Varpu!


Her expert guidance made everything crystal clear, and the results speak for themselves. Our reach has already skyrocketed by 2000%, and we’re signing on a lot more clients into our program! 


If you want to get sales on Instagram, Varpu is your go-to!" 


Christiane Meulengracht, Business Mentor @bedstmedvilje.dk

Turn Your Reels into a Growth Machine!

This is not your basic Instagram growth course, where you pick hashtags for your posts, engage with bigger Instagram accounts, or create quote Reels.

This proven step-by-step reel strategy will attract your ideal clients while minimizing the time you spend on content creation. 

What my course graduates say:

"My Posts Are Bringing in Customers Daily!"

So many people are talking about my account! I'm gaining new customers every day! Someone already came in today to buy some bee crystals because of my post this morning!🔥


Shonna, Wellness Retail Business owner @thecountryway1974

"I Used to Pay for Ads—Now I Get Visibility, Followers, and Customers for Free!"

I used to rely on paid ads to get even some small visibility on Instagram, but with this course, I’ve multiplied my reach, gained more followers, and attracted new customers - all for free!


Mervi Pakola, Horse Handling Coach & Entrepreneur, @mervipakolahevosakatemia

"Tens of Thousands of New Followers & Multiple Viral Reels - In Just 2 Months!"

Implementing Varpu's Viral Reel Recipe blew my Instagram up in 2 months.


I have gained tens of thousands of new followers since and have multiple viral Reels on my account.
All I had to do was follow the steps!


Satu Lappalainen, Designer and Property Investor @satumainen_hirsitalo

Start Growing on Instagram Today!

THE MOST POPULAR QUESTIONS ANSWERED:


1. Do I need to talk or show myself in the Reels?

No, you don’t need to talk! I’ll show you a proven strategy that works without speaking in your videos.

Depending on your niche, you may not need to show yourself at all, or you can use a silhouette instead of your face. 

If you’re a consultant or coach, showing your face is recommended and I’ll teach you how to do it in a way that feels comfortable.

2. How much time does it take to learn the strategy and make a Reel using your strategy?

With my content creation process, 1 Reel will take 20 minutes to create - even for a total beginner.

And once you master my Reel strategy, you can create a Reel that makes sales in under 10 minutes!

Learning the strategy will take approximately 4 hours of your time.

3. Who is this for? 

This is for anyone who wants to grow their Instagram account.

This Reel strategy works for all niches and industries.

A beginner? Yes, this program is absolutely for you. I teach you my proven method right from scratch (technical tutorials and Instagram features explained, too🧡)

A more seasoned Instagram user? If you are more experienced on Instagram, this 100% for you and you will dive straight into mastering the strategy.

4. How long do I have access? 

 Lifetime access with a one-time payment.

5. How is this program different from free videos and articles? 

While the above resources may help you find relevant pieces for your Instagram strategy, they don't provide the fastest path to results.

Furthermore, I'm not your typical "coach of coaches" as I have my own multi-six-figure end-consumer business (Her Finland).

My mentees are personal brands, consultants, coaches, travel and product businesses and they have all successfully used this framework to attract new clients.

What my clients have achieved:

🥂 Made 80K€ in 6 months 


🥂 Gone viral with over 4M+ Reel within 3 months of starting


🥂 Grown from 3K followers to 60 000+ followers in less than a year

Take a look at the results of the course graduates:










Start Growing on Instagram Today!

⭐️⭐️⭐️⭐️⭐️ 19,000+ happy students
🇫🇮 Made in Finland and by a Finnish MSc.

💙 One-time purchase. All purchases are non-refundable or exchangeable. There’s a strict no refund policy. By purchasing you understand this policy and agree to it. 

💳 Payment Methods: Visa, MasterCard, American Express, Discover, Paypal, Google Pay, Apple Pay

📩 Got a question? Contact: [email protected]

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